Between 2013 and 2016, its revenue increased by over 100,000%, following year’s dataset saw Deliveroo fall to second place, £4 billion worth of economic output in its markets, % of its 2,500 strong workforce made redundant, according to Crunchbase, over eight funding rounds, Deliveroo was said to have caught the eye of Uber, The Financial Times reports that Deliveroo would hold out for a price north of $4 billion (£3.2 billion), closed down its own food delivery business in 2019, Deliveroo was targeting a $4 billion valuation, Deliveroo was estimated to hit 6 million UK customers before the end 2018 (, 45,000 daily Deliveroo users in the UK as of late 2018 (Priori Data via, 80% of UK users of food delivery apps never or rarely switch between platforms (, 30,000 UK restaurants served by Deliveroo as of late 2019, at least 5,000 of which deliver their own food (, 80,000 restaurants served by Deliveroo worldwide in 500 towns and cities, as of early 2020 (, Deliveroo claims that working with Deliveroo has contributed £1 billion to UK restaurant industry, including £320 million for independent restaurants (, Deliver takes a cut of up to 35% plus VAT from each order in the UK (, Deliveroo claims to have created 25,000 jobs in the UK restaurant sector in 2018, including 8,000 in the independent sector; pre-coronavirus this was estimated to rise to 70,000 by 2020, and 176,000 internationally (, The value of Deliveroo to the British economy was reckoned at £372 million ($470 million) over the 2016/17 financial year – set to rise to £1.5 billion by 2019 (Deliveroo via, Deliveroo estimated (pre-coronavirus) it would be contribute a total of £4 billion of economic output in its markets (, 25,000 couriers work for Deliveroo in the UK as of 2019 (, 60,000 Deliveroo riders worldwide as of 2020 (, 93% of UK Deliveroo couriers are male; 73% are between 18 and 34 (, 84% of couriers said they were happy working for Deliveroo (, Deliveroo claim average earnings for couriers are around £12/hour with per delivery payment format, up from £9.50/hour with previous hourly rate (, Indeed.

Perhaps purists may feel a revulsion at the idea of food being created in ‘dark kitchens’ – let alone by machines. Aside from that, users like to see a good variety of restaurants, with a good quarter valuing the chance to use local businesses rather than faceless chains. Gross profit jumped 42 percent to £91 million. Drivers may keep any tips, and those using scooters get a small contribution towards fuel cost. In September 2017, Deliveroo recorded a growth in global revenue of 611% in 2016, with sales of £128.6 million, while "losses soared from £30.1m to £129.1m". Deliveroo takes as much as 35% from every order it processes, depending on whether Deliveroo couriers or the restaurant itself is making the delivery.

This was nascent days for Uber Eats, which has now come to overtake Deliveroo in terms of deliveries (and presumably app downloads). While Deliveroo took 96 weeks to get to 10,000 weekly orders in London, it reached the same level in 33 weeks in Paris, and a mere 18 in Singapore. Unsurprisingly for those who know the UK, cities with the large South Asian diasporas, and famed for their curries feature on the former list: the likes of Birmingham, Manchester, and Glasgow. Indeed, it enjoyed a period as the fastest growing company in Europe. Speaking of the human element, what will automation mean for the fleet of Deliveroo couriers? The coronavirus pandemic of 2020 put additional strain on the company. The move added 7,000 partner restaurants to the platform within six months, 2,000 more than predicted. Deliveroo moved offices in 2017 to Cannon Street in London, and hired 300 new tech staff in a move to build one of the largest tech hubs in the country.

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